From Hasbro to Helping Students
By CARLIE ADMIRE
Staff Writer
Professor Gary Carlin takes his public relations courses way beyond lectures and textbooks by connecting students with companies within the community, allowing the development and exchange of different concepts through hands on learning.
After studying public relations, advertising and marketing throughout his undergrad and graduate schooling at the University of South Florida and the University of Massachusetts, Professor Carlin began working as the Vice President of marketing for Hasbro Toy Company. Professor Carlin was primarily responsible for overseeing all public relations associated with the games and toys released to the public.
After semi-retiring from working in corporate America six years ago, Professor Carlin moved back to the Sunshine State.
“I’ve been at Lynn for three years and love it,” said Professor Carlin. “I’m energized by students enthusiasm for learning and being creative.”
Professor Carlin is well known for teaching his students through hands-on experience and from knowledge gained from his successful career in the field.
“It’s very important to learn in the classroom setting and it’s also critical to apply these skills,” said Professor Carlin.
“In my advertising management class I have students working in teams to create their own advertising agencies. Each agency picks their first client – charity or non-profit. During the semester the student groups create an advertising and [public relations] campaign for the charity with the goal of raising money and awareness,” said Professor Carlin. “Examples of the charities selected this semester are: Mothers Against Drunk Driving, Humane Society and Make a Wish Foundation.”
Professor Carlin has his own strategic vision toward bettering his students. Coming from someone who has gained a tremendous amount of experience in the public relations field, students should feel honored to be taught by such a successful person.
“The experience is amazing for students,” said Professor Carlin. “It gives them a better sense of why they are learning certain topics and theories and gives them an opportunity to apply them with real clients.”
Professor Carlin plans on continuing to educate his students through projects, where knowledge is not only gained but also used to benefit local to charitable organizations.
